What is the Well-Traveled Road Effect? The Well-Traveled Road Effect refers to the tendency for individuals to assume that a particular path or approach is correct or desirable simply because many others have followed it before. This bias can manifest in various contexts, such as: Examples of the Well-Traveled Road Effect The Well-Traveled Road Effect […]
Cognitive Biases: Quantification Bias
What is the Quantification Bias? The Quantification Bias refers to the tendency for individuals to prioritize numerical data or metrics over other types of information when making decisions. This bias can occur in various contexts, such as: Examples of the Quantification Bias The Quantification Bias can manifest in various ways: Theories Behind the Quantification Bias […]
Cognitive Biases: Survivorship Bias
What is the Survivorship Bias? The Survivorship Bias refers to the tendency for individuals to focus on the successes or survivors of a particular event, process, or situation, whileignoring or downplaying those who failed or did not survive. This bias can occur in various contexts, such as: Examples of the Survivorship Bias The Survivorship Bias […]
Cognitive Bias: Selection Bias
What is the Selection Bias? The Selection Bias refers to the tendency for individuals to selectively focus on certain pieces of information that support their existing beliefs, while ignoring or downplaying other data that contradict those beliefs. This bias can occur in various ways, such as: Examples of the Selection Bias The Selection Bias can […]
Cognitive Biases: Salience Bias
What is the Salience Bias? The Salience Bias is a type of cognitive error that arises from the way our brains process information. When we encounter an event or piece of information that is striking, unusual, or emotionally arousing, it tends to stand out in our memory and receive more attention than other, less salient […]
Cognitive Biases: Implicit Association
What is Implicit Association? Implicit Association is a cognitive phenomenon where people automatically link two or more concepts together, often without realizing it. This can occur through repeated exposure, cultural influence, personal experiences, or learning. These associations are thought to be implicit because they operate beneath our conscious awareness, influencing our thoughts, feelings, and behaviors […]
Cognitive Biases: Attentional Bias
What is the Attentional Bias? The Attentional Bias refers to the tendency for people to direct their attention towards certain stimuli more than others. This can occur due to variousfactors, such as: Theories behind the Attentional Bias Several theories attempt to explain why people exhibit an Attentional Bias: Examples of the Attentional Bias The Attentional […]
Cognitive Biases: Frequency Illusion
What is the Frequency Illusion? The Frequency Illusion, also known as the “Availability Heuristic” or “Recency Bias,” occurs when people rely on readily available information in their memory rather than on objective facts. This heuristic (mental shortcut) leads them to overestimate the frequency of an event based on how easily examples come to mind. Example […]